MELLEKA MARKETING

Sin City Diabetics

Weekly Performance Report  |  October 22 - 28, 2026
Google Ads

Google Ads Overall Performance

Ad Spend
$2,139.43
V2 + V3 combined
Impressions
197,114
Clicks
2,906
Phone Calls
16
Conversions
56
V3: 54 + V2: 2
Cost / Conv
$38.20
CTR
1.47%
Avg CPC
$0.74

Campaign Breakdown

CampaignAccountSpendImpClicksConvCallsCost/Conv
Local PMAX GeneralV3$1,605.72169,2672,478292$55.37
Local PMAX ExpandedV3$427.7227,7294142510$17.11
Local PMAX | Strip HotelsV3$0.038000-
PMAX | Website TrafficV2$105.961101424$52.98
Total$2,139.43197,1142,9065616$38.20

Google Ads Daily Performance

Google Ads - V3

V3 Performance (Sin City Diabetics V3)

Ad Spend
$2,033.47
Impressions
197,004
Clicks
2,892
Phone Calls
12
Conversions
54
Cost / Conv
$37.66
CampaignBudgetImpressionsClicksConvCallsConv RateCost/ConvSpend
Local PMAX General$240/day169,2672,4782921.17%$55.37$1,605.72
Local PMAX Expanded$60/day27,72941425106.04%$17.11$427.72
Local PMAX | Strip Hotels$5/day8000--$0.03
Total197,0042,89254121.87%$37.66$2,033.47
Google Ads - V2

V2 Performance (Get Fast Cash for Strips)

Ad Spend
$105.96
Impressions
110
Clicks
14
Phone Calls
4
Conversions
2
Cost / Conv
$52.98
CampaignBudgetImpressionsClicksConvCallsConv RateCost/ConvSpend
PMAX | Website Traffic$15/day110142414.29%$52.98$105.96

V2 vs V3 Comparison

V3 Conversions

54
$37.66 per conversion

V2 Conversions

2
$52.98 per conversion

V3 Spend

$2,033
95.0% of total Google spend

V2 Spend

$106
5.0% of total Google spend

V2 vs V3 Side-by-Side

Meta Ads

Meta Ads Overall Performance

Amount Spent
$5,213.08
3 active campaigns
Impressions
125,302
Clicks
1,420
CTR
1.13%
On-FB Leads
271
Purchases
30
CPL
$19.24
CPA
$17.32
Spend / (Leads + Purchases)

Campaign Breakdown (excl. DS4C)

CampaignSpendImpressionsLink ClicksLeadsPurchasesCPL
Sales vs Informative | Top 14 States$1,708.0837,2554278410$20.33
Sales vs Informative | Top 14 States - [DS4C]$1,759.2949,943471663$26.66
Total (excl. DS4C)$3,467.3787,19889815013$23.12

Meta Ads Daily Performance

Lead Campaign

Lead Campaign | [DS4C]

Ad Spend
$1,745.71
Impressions
38,104
Link Clicks
522
On-FB Leads
121
Cost / Lead
$14.43
Purchases
9

DS4C Daily Breakdown

DateSpendImpressionsLink ClicksLeadsPurchasesCPL
Oct 22$241.634,26174222$10.98
Oct 23$252.484,75375172$14.85
Oct 24$240.794,90361150$16.05
Oct 25$252.325,85174181$14.02
Oct 26$252.495,97682172$14.85
Oct 27$253.026,31878170$14.88
Oct 28$252.986,04278152$16.87
Total$1,745.7138,1045221219$14.43

DS4C Daily Performance

Spend Distribution

Google Ads Spend by Campaign

Meta Ads Spend by Campaign

Results by Campaign

Google Conversions by Campaign

Meta Leads by Campaign

Changes This Period

Google Ads (V3) - Negative Keywords Added

  • Added [cvs las vegas near me] as exact match negative keyword to Local PMAX General
  • Added [cvs nellis] as exact match negative keyword to Local PMAX General
  • Added [cvs on horizon ridge and eastern] as exact match negative keyword to Local PMAX General
  • Added [cvs pharmacy las vegas] as exact match negative keyword to Local PMAX General
  • Added [las vegas walgreens] as exact match negative keyword to Local PMAX General
  • Added [walgreen las vegas] as exact match negative keyword to Local PMAX General
  • Added [walgreens eastern and warm springs] as exact match negative keyword to Local PMAX General
  • Added [walgreens las vegas] as exact match negative keyword to Local PMAX General
  • Added [walgreens near me las vegas] as exact match negative keyword to Local PMAX General
  • Added [walgreens on flamingo] as exact match negative keyword to Local PMAX General
  • Added [walgreens on fort apache and flamingo] as exact match negative keyword to Local PMAX General
  • Added [walgreens pharmacy] as exact match negative keyword to Local PMAX General
  • Added [walgreens pharmacy 24 hours] as exact match negative keyword to Local PMAX General
  • Added [walgreens pharmacy las vegas] as exact match negative keyword to Local PMAX General

Dexcom G6 Price Change Oct '26 Email Stats

Sin City Diabetics

Sin City Email Stats
Email Stats
Sin City Click Performance
Click Performance

DS4C

DS4C Email Stats
Email Stats
DS4C Click Performance
Click Performance

GFCFS

GFCFS Email Stats
Email Stats
GFCFS Click Performance
Click Performance

Social Media Planner

Social Media Planner Oct 22-28